Dronacharya PG College of Education Rait organized an Industrial Visit for BBA final year (Marketing). The aim of the visit was to introduce students with branding and product management. Students got to explore various Retail Layouts such as Geometrical, Grid and Mixed in Maximus Mall, Dharamshala. It helped students with the types and techniques of advertisements used by these retailers to promote their products. This also benefited the students with the in depth and field knowledge of different retail store types such as Exclusive retail, Inclusive retail stores and their arrangement types of Stock Keeping Unit. Assistant Professor Rajnish Kumar lead this industrial visit. Principal and HOD (BBA) congratulations the whole team.

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